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008 120928s2013 inua b 001 0 eng d
010 _a 2012950505
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016 7 _a016182202
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020 _a9781118519684 (pbk.)
020 _a111851968X (pbk.)
035 _a(OCoLC)ocn812072444
040 _aUKMGB
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042 _alccopycat
082 0 4 _a658.05 CER 2013 23609
_223
_b23609
100 1 _aCerra, Allison.
_92884
245 1 0 _aTransforming business :
_bbig data, mobility, and globalization /
_cAllison Cerra, Kevin Easterwood, Jerry Power.
264 1 _aIndianapolis, Ind. :
_bWiley/John Wiley & Sons, Inc.,
_c[2013]
264 4 _c©2013
300 _axx, 236 pages :
_billustrations ;
_c23 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
520 _a"Based on the findings of an extensive research project that surveyed more than 5,500 enterprise employees and functional decision makers across the United States and China, Transforming Business: Big Data, Mobility and Globalization explores the influence of technology in the workplace and the implications to company culture, functional responsibilities and competitive advantage. This in-depth analysis illuminates emerging technological trends, the changing workforce, and the shifting face of business and industry while offering prescriptive guidance to leaders. This book: Addresses how new technology trends - including mobility, cloud, big data and collaboration - are fundamentally changing the way work is conducted and how company leadership can tap into these trends to affect positive cultural reform ; Examines how the introduction of new technologies and the emergence of new business models are shifting traditional organizational roles, including HR, marketing, finance, and IT ; Takes an in-depth look at how the next-generation of top talent, represented by college students at the top universities, view their future workplace environment and how technology can become a meaningful magnet for recruitment and retention ; Zeroes in on how the integration of technology into the workplace differs between the United States and China and the implications to the global marketplace. What emerges from this book is an evolved role for company leadership, one of significant strategic value as cultural stewards capable of generating sustainable advantage for their companies in the most competitive market witnessed in decades."--Publisher's website.
650 0 _aBusiness
_xTechnological innovations.
_92885
650 0 _aInformation technology
_xManagement.
_9549
650 0 _aGlobalization.
_92886
650 0 _aMobile communication systems.
_92887
650 7 _aBusiness
_xTechnological innovations.
_2fast
_0(OCoLC)fst00842394
_92885
650 7 _aGlobalization.
_2fast
_0(OCoLC)fst00943532
_92886
650 7 _aInformation technology
_xManagement.
_2fast
_0(OCoLC)fst00973112
_9549
650 7 _aMobile communication systems.
_2fast
_0(OCoLC)fst01024207
_92887
700 1 _aEasterwood, Kevin.
_92888
700 1 _aPower, Jerry.
_92889
906 _a7
_bcbc
_ccopycat
_d2
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_f20
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942 _2ddc
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999 _c18989
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