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1.
Win/loss reviews : a new knowledge model for competitive intelligence / Rick Marcet. by
  • Marcet, Rick
Series: Microsoft executive leadership series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2011
Online access:
Availability: Items available for loan: RLKU Library & Information Resource Center (1)Call number: 658.4 MAR 2011 21667.

2.
Strategy--process, content, context : an international perspective / Bob de Wit, Ron Meyer. by
  • Wit, Bob de
  • Meyer, Ron, 1962-
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Thomson, 2004
Online access:
Availability: Items available for loan: RLKU Library & Information Resource Center (1)Call number: 658 WIT 2004 23319.

3.
What works / Robert Cornish and Wil Seabrook. by
  • Cornish, Robert
  • Seabrook, Wil
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, Inc., 2012
Availability: Items available for loan: RLKU Library & Information Resource Center (1)Call number: 658 COR 2013 23438.

4.
The marketing performance blueprint : strategies and technologies to build and measure business success / Paul Roetzer. by
  • Roetzer, Paul, 1978-
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Hoboken, New Jersey : Wiley., [2014]
Availability: Items available for loan: RLKU Library & Information Resource Center (1)Call number: 658.802 ROE 23474.

5.
The marketing pathfinder : key concepts and cases for marketing strategy and decision making / David Stewart and Michael Saren. by
  • Stewart, David, 1948-
  • Saren, Michael
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Chichester, West Sussex, United Kingdom : Wiley, 2014
Online access:
Availability: Items available for loan: RLKU Library & Information Resource Center (1)Call number: 658.802 STE 2014 23543.

6.
Managerial dilemmas : exploiting paradox for strategic leadership / John Storey, Graeme Salaman. by
  • Storey, John, 1947-
  • Salaman, Graeme
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : Wiley, 2009
Availability: Items available for loan: RLKU Library & Information Resource Center (2)Call number: 658.4092 STO 2009 23548, ...

7.
International management : managing in a diverse and dynamic global environment / Arvind V. Phatak, Rabi S. Bhagat, Roger J. Kashlak. by
  • Phatak, Arvind V
  • Bhagat, Rabi S, 1950-
  • Kashlak, Roger J
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2005
Availability: Items available for loan: RLKU Library & Information Resource Center (1)Call number: 658.049 PHA 2002 23618.

8.
Creating business agility : how convergence of cloud, social, mobile, video, and big data enables competitive advantage / Rodney Heisterberg, Alakh Verma. by
  • Heisterberg, Rodney J
  • Verma, Alakh, 1963-
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New Jersey : John Wiley & Sons, Inc., [2014]
Online access:
Availability: Items available for loan: RLKU Library & Information Resource Center (1)Call number: 004.68 HEI 23626.

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