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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham, R. Bruce Money. by
  • Cateora, Philip R [author.]
Edition: Seventeenth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York, NY : McGraw-Hill Education, [2016]
Availability: Items available for loan: RLKU Library & Information Resource Center (5)Call number: 658 CAT, ...

2.
International marketing / Philip R. Cateora ... [ et al.] by
  • Cateora, Philip R
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia: McGraw Hill, 2009
Availability: Items available for loan: RLKU Library & Information Resource Center (1)Call number: 658.84 CAT 2009 23502.

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