International marketing / Masaaki Kotabe, ... [et al.]

By:

Kotabe, Masaaki [author.]

Contributor(s):

Ang, Swee hoon
Griffiths, Kathleen
Marshall, Al
Voola, Ranjit
Helsen, Kristiaan

Material type: Text

TextPublisher: Australia : McGraw-Hill Education, 2011Edition: 3rd Asia-Pacific editionDescription: xxxvi, 662 pages : chiefly color illustrations ; 29 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9780077842161 (alk. paper)

Subject(s):

Export marketing
International business enterprises

DDC classification:

658.84 KOT 2011 23602 23 23602

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	RLKU Library & Information Resource Center	658.84 KOT 2011 23602 (Browse shelf(Opens below))	Available		23602

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