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1.
Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp, University of South Carolina, J. Craig Andrews, Marquette University. by
  • Shimp, Terence A
  • Andrews, J. Craig
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : South-Western Cengage Learning, ©2013
Availability: Items available for loan: RLKU Library & Information Resource Center (5)Call number: 658 SHI, ...

2.
Business analysis & valuation : IFRS Edition / Krishna G. Palepu, Paul M. Healy, Erik Peek by
  • Palepu, Krishna G, 1954-
  • Healy, Paul M
  • Bernard, Victor L. (Victor Lewis), 1952-
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : Thomson/South-Western College Pub., c2004
Other title:
  • Business analysis and valuation
Availability: Items available for loan: RLKU Library & Information Resource Center (1)Call number: 658.15 PAL 2004 23569.

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