TY - BOOK AU - Hesz,Alex AU - Neophytou,Bambos TI - Guilt trip: from fear to guilt on the green bandwagon SN - 9780470746226 AV - HF5415.32 .H475 2010 U1 - 658.4083 HES 2010 23997 22 PY - 2010/// CY - Chichester, U.K. PB - Wiley KW - Consumer behavior KW - Psychological aspects KW - Social responsibility of business KW - Green marketing KW - Guilt N1 - Includes bibliographical references and index UR - http://www.loc.gov/catdir/enhancements/fy0915/2009027974-b.html UR - http://www.loc.gov/catdir/enhancements/fy0915/2009027974-d.html UR - http://www.loc.gov/catdir/enhancements/fy0915/2009027974-t.html ER -