TY - BOOK AU - Schwinghamer,John TI - Purple chips: winning in the stock market with the very best of the blue chip stocks SN - 9781118294499 (hbk.) U1 - 332.6322 SCH 2012 23971 23 PY - 2012/// CY - Mississauga, Ont. PB - J. Wiley & Sons Canada KW - Blue-chip stocks KW - Investment analysis KW - Corporations KW - Evaluation KW - Investments KW - Psychological aspects KW - Case studies KW - Valeurs vedettes KW - Analyse financière KW - Sociétés KW - Évaluation KW - Investissements KW - Aspect psychologique KW - Cas, Études de N1 - Includes bibliographical references and index ER -