Aaker, David A <br/><br/>
Marketing Research / 
David A. Aaker, ... [et al.] 
 - 2nd Pacific Rim edition. 
 - Australia:  Wiley,  2007. 
 - 575p. 
<br/><br/><label>Dewey Class. No.: </label>658.83 AAK 2007 23603  / 23603