Six steps to creating profit : a guide for small and mid-sized service-based businesses /
Patricia Sigmon.
- Hoboken, N.J. : Wiley, c2010.
- xvii, 190 p. ; 24 cm.
Includes indexes.
Changing the rules of operation -- Staying visible and connected -- Maximizing cash flow -- Streamling management costs -- Raising the marketing bar -- Making everyone a salesperson.