The end of business as usual : rewire the way you work to succeed in the consumer revolution / Brian Solis.

By:

Solis, Brian

Material type: Text

TextPublication details: Hoboken, N.J. : John Wiley & Sons, c2012.Edition: 1st edDescription: xvi, 304 p. : ill. ; 24 cmISBN:

9781118077559 (hbk. : acidfree paper)

Subject(s):

DDC classification:

658.872 SOL 2012 23526 23 23526

Other classification:

BUS048000

Online resources:

Cover image

Summary: "Today's biggest trends --the mobile web, social media, real-time-- are forcing us to rewire the way we think, act, and run our businesses. They have produced a global culture, shrinking the world one tweet at a time. These new tools have created an ever expanding "Egosystem," in which we all believe our lives deserve 24-hour broadcasts. Now, everyday people are looking to understand what is going on as a result of the social and mobile web. Educators are looking to connect with their students and business leaders are seeking to steer the company toward a new generation of customers. Are we in the age of enlightenment or are we lost in translation? Solis's The End of Business As Usual explores each layer of this complex world from the government to the everyday consumer, defining this social and business upheaval"-- Provided by publisher.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	RLKU Library & Information Resource Centre	MGT	658.872 SOL 2012 23526 (Browse shelf(Opens below))	Available		23526

Includes bibliographical references (p. 284-293) and index.

"Today's biggest trends --the mobile web, social media, real-time-- are forcing us to rewire the way we think, act, and run our businesses. They have produced a global culture, shrinking the world one tweet at a time. These new tools have created an ever expanding "Egosystem," in which we all believe our lives deserve 24-hour broadcasts. Now, everyday people are looking to understand what is going on as a result of the social and mobile web. Educators are looking to connect with their students and business leaders are seeking to steer the company toward a new generation of customers. Are we in the age of enlightenment or are we lost in translation? Solis's The End of Business As Usual explores each layer of this complex world from the government to the everyday consumer, defining this social and business upheaval"-- Provided by publisher.

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