Predictive analytics [electronic resource] : the power to predict who will click, buy, lie, or die / Eric Siegel.

By:

Siegel, Eric, 1968-

Material type: Text

TextPublication details: Hoboken, New Jersey : John Wiley & Sons, Inc., c2013.Description: 1 online resourceISBN:

9781118416853 (epub)
9781118420621 (pdf)

Subject(s):

Additional physical formats: Print version:: Predictive analyticsDDC classification:

303.49 SIE 2013 23446 23 23446

Contents:

Liftoff! prediction takes action : the stock market -- With power comes responsibility : HP, Target and the police deduce your secrets -- The data effect : blogger anxiety and the economy -- The machine that learns : Chase and mortgage risk.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	RLKU Library & Information Resource Center Management	Management	303.49 SIE 2013 23446 (Browse shelf(Opens below))	Available		23446

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Includes index.

Description based on print version record and CIP data provided by publisher.

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