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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham, R. Bruce Money.
Material type:
TextPublisher: New York, NY : McGraw-Hill Education, [2016]Edition: Seventeenth editionDescription: xxxvi, 662 pages : chiefly color illustrations ; 29 cmContent type: - text
- unmediated
- volume
- 9780077842161 (alk. paper)
- 658.8/4 23
- HF1416 .C375 2016
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RLKU Library & Information Resource Center | 658 CAT (Browse shelf(Opens below)) | Available | 9411 | |
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RLKU Library & Information Resource Center | 658 CAT (Browse shelf(Opens below)) | Available | 9412 | |
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RLKU Library & Information Resource Center | 658 CAT (Browse shelf(Opens below)) | Available | 9413 | |
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RLKU Library & Information Resource Center | 658 CAT (Browse shelf(Opens below)) | Available | 9414 | |
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| 658 CAT International marketing / | 658 CAT International marketing / | 658 CAT International marketing / | 658 CAT International marketing / | 658 CAT International marketing / | 658 CHA Business and corporate Law Laws7023 | 658 CHI Integrated marketing communications |
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